CORE COMPETENCIES

Creative & Brand Leadership

Integrated Campaign Development | Brand Strategy | Creative Direction | Content & Video Production

Performance Marketing & Media

Paid Media (Google Ads, Meta, YouTube, Programmatic) | SEO/SEM | Conversion Optimization (CRO) | Funnel Strategy

Data, Analytics & ROI

KPI Development | Attribution Models | Campaign Performance Analysis | ROI Optimization

Technology & AI

Generative AI (ChatGPT, Gemini, Midjourney, Sora) | AI-Assisted Campaign Development | Marketing Automation | Workflow Optimization

Business & Leadership

P&L Ownership | New Business Development | Client Growth Strategy | Team Leadership & Mentorship